Three-year-old Vihaan simply did not have the patience to be strapped into his baby seat, while his parents tucked in burgers at a local fast-food joint in Mumbai. Just as the toddler threatened to throw another tantrum, his father whipped out his Apple iPhone and handed it to him.
Swiftly, Vihaan’s experienced fingers navigated their way to the Coloring Book app, which provides an interactive colouring activity, on the phone. Captivated, the little one sat quietly while his parents finished their meal in peace.
