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Microsoft says "sorry" with free Valentine's Zune 80 players

According to Ars Technica, Microsoft returned money to a customer who ordered a Zune for Valentine's Day and MS couldn't ship on time.

 

Red Zune 80

Not every zune qualifies. The story is about one person who purchased the Red Zune 80, a special Valentine's Day Zune, and received money back because of the delayed shipment.

 

The interestng part of the story is the portrayal that Mcrosoft did the right thing by giving the customer the money back. I must be getting old because this seems like a bad idea for the consumer. What does it say about someone who takes this "gift"?

 

This story seems more like theft on the part of the customer. For example, an old movie theater used to always make mistakes with the films. People would complain and so the owner would return people's money. I never accepted the money back because I watched the movie - I paid for the item and received it.
 

What happened to the theater? The theater closed.
 

While Microsoft will not close immediately we can use the example to conclude that people who are taking this 'gift' from Microsoft are just being greedy. Microsoft should not have to give away the Zunes because of delayed shipping. A discount would have been fine.
 

What do you think? Did Microsoft go too far or not far enough?

Your rating: None

Comments

Re: Microsoft says "sorry" with free Valentine's Zune 80 players

Hmm...on the other hand, it may have been a fantastic publicity move. Look at the news stories showing up about this event. I think people will be impressed with the customer service. Surely most customers will have enough sense to not expect free merchandise if it's a day late, but this item was highly advertised for a specific date, and if MS couldn't deliver, they sure made the customer feel all warm and fuzzy to get a freebie, even if it's late!

Re: Microsoft says "sorry" with free Valentine's Zune 80 players

The other side of the coin is that consumers are expecting companies to go beyond customer service and instead give things away.

What about this belief: "Gifts from people are well received and appreciated but a gift from a company is never expected."

Re: Microsoft says "sorry" with free Valentine's Zune 80 players

I don't think anyone was expecting a free Zune. That's why it's made such a huge splash. This whole thing is unprecedented generosity on the company's part, and it made jaws drop. I know I would never expect such a thing to happen again in my lifetime, but I imagine I would gratefully accept the gift and I'd be sure to write a lovely thank-you note, with the end result being that MS isn't hurt at all (they can afford a few donations) and has gained a truly loyal, thankful customer.

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